Faker has been named a Game Ambassador through 2028 for the Esports World Cup and Esports Nations Cup by the Esports Foundation, joining Cristiano Ronaldo and Magnus Carlsen.

He expands the Foundation’s ambassador roster beyond traditional esports stars as he signs on alongside renowned global figures.

The deal designates Faker as a Game Ambassador for major events, reinforcing his long-standing status in esports and League of Legends.

Faker says he aims to keep competing for major titles with T1 while representing the players and fans who have supported esports worldwide.

The agreement underscores Faker’s longevity and status as one of the most decorated and recognizable figures in League of Legends and esports.

The article notes ongoing questions about KeSPA’s influence on national rosters, but Faker’s ambassador role positions him as a continued representative of the Esports Foundation across EWC, ENC, and NGSC.

In his ambassador duties, Faker will voice the perspectives of esports players across international events, athlete initiatives, media engagements, and leadership forums to connect players, fans, and organizations.

His involvement is expected to help shape the sport’s direction by linking players, fans, media, and decision-makers.

Faker’s career highlights include six World Championships, two MSI titles, an EWC title, and a 2026 Blue Dragon Medal—the first esports athlete to receive South Korea’s honor for contributions to sport and culture.

Ralf Reichert, CEO of the Esports Foundation, praises Faker’s longevity and impact, calling him a defining esports athlete who can help shape the sport’s future.

The ambassador program targets three pillars—esports icons, national heroes, and cultural icons—with Faker representing competitive excellence, Korea’s national identity, and global influence.

The announcement came in Paris on the first day of the 2026 Esports World Cup, where Faker and T1 won their group-stage opener against GAM Esports.